Nintendo of America president Reggie Fils-Aimé recently talked about Nintendo’s new CEO Tatsumi Kimishima in an article for TIME magazine. He had many good things to say, including praises for his help during the Wii and Nintendo DS shortages of 2006-2007. Reggie states that Kimishima was able to “align global Nintendo organizations and other key folks” to overcome these shortages. As a result of Kimishima’s persistence, the Wii became widely available and generated record-breaking sales in 2008-2009. For Nintendo’s fiscal year ending in March 2010, the company’s net sales were over $15 billion. Without Kimishima’s help, who knows if that number would have reached that high?

You can read the full quote from Reggie here:

“Think back to 2006, 2007. At this point the Wii had launched, and the huge issue that we were facing here in the Americas, was that there wasn’t nearly enough Nintendo DS as well as Wii inventory to satisfy demand here in the Americas. These were the days of continuous shortages, lines around the block for the Wii at the Nintendo World store in New York City. Consumers weren’t happy, our retailers weren’t happy, and neither were we. So we devised a plan. He began doing what he does, persuasively working behind the scenes to align global Nintendo organizations and other key folks.

“That is the way Mr. Kimishima works. He’s low profile, but very high efficiency.”
— Reggie Fils-Aime

Reggie’s comments are very reassuring about Kimishima as Nintendo’s new President. Are you excited to see what Kimishima has in store for Nintendo in 2016? Tell us by leaving a comment below.

Source: TIME

Our Verdict

Darrin W. Harr II
Darrin W. Harr II started gaming at an early age. Even though he was born in one of the later generations of consoles, he started from the very beginning on his grandparents' NES. Playing games such as Wrecking Crew, Super Mario Bros., and Duck Hunt, Darrin spent countless hours of his childhood filled with the entertainment and joy these games brought him. In his later years, he took a big step up and started to familiarize himself with his uncle's Nintendo DS. It was then when he became obsessed with one of the best Game Boy titles of all time, Astro Boy: Omega Factor. After becoming stuck and very frustrated with the game, he pulled out a game cartridge from his uncle's DS bag. As Darrin read the inscription on the cartridge, clouds parted and sunlight shown through the window: the game was titled, "The Legend of Zelda: Phantom Hourglass." Darrin played this game to his heart's content, until one day, his grandmother bought him Spirit Tracks, the sequel to Phantom Hourglass. This was the first Zelda title that Darrin actually finished, and the Zelda title that transformed him into a member of the Zelda fanbase. It was then when he decided to play more Zelda games, such as Ocarina of Time and Skyward Sword. In 2013, Darrin became fascinated with a website know as Zelda Informer. Reading their news coverage and in-depth editorials, Zelda Informer helped Darrin to realize that The Legend of Zelda series contains a vast amount of interesting lore. He needed to learn more. After reading numerous Zelda wiki articles and Zelda Informer editorials, Darrin eventually applied to the website, and was accepted around New Year 2015. He later joined Gamnesia in November 2015. Also, yes, Darrin wrote this in the third-person. Twitter: @realDern


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