Nintendo of America president Reggie Fils-Aimé recently talked about Nintendo’s new CEO Tatsumi Kimishima in an article for TIME magazine. He had many good things to say, including praises for his help during the Wii and Nintendo DS shortages of 2006-2007. Reggie states that Kimishima was able to “align global Nintendo organizations and other key folks” to overcome these shortages. As a result of Kimishima’s persistence, the Wii became widely available and generated record-breaking sales in 2008-2009. For Nintendo’s fiscal year ending in March 2010, the company’s net sales were over $15 billion. Without Kimishima’s help, who knows if that number would have reached that high?
You can read the full quote from Reggie here:
“Think back to 2006, 2007. At this point the Wii had launched, and the huge issue that we were facing here in the Americas, was that there wasn’t nearly enough Nintendo DS as well as Wii inventory to satisfy demand here in the Americas. These were the days of continuous shortages, lines around the block for the Wii at the Nintendo World store in New York City. Consumers weren’t happy, our retailers weren’t happy, and neither were we. So we devised a plan. He began doing what he does, persuasively working behind the scenes to align global Nintendo organizations and other key folks.
“That is the way Mr. Kimishima works. He’s low profile, but very high efficiency.”
— Reggie Fils-Aime
Reggie’s comments are very reassuring about Kimishima as Nintendo’s new President. Are you excited to see what Kimishima has in store for Nintendo in 2016? Tell us by leaving a comment below.