To say that Skylanders has been a successful endeavor can be seen as an understatement; since its creation in 2011, the franchise has managed to surpass $2 billion in sales worldwide. However, company Publishing president and CEO Hirschberg claims that the decision to launch the first title, Skylanders: Spyro’s Adventure, was a risky one, and that what pushed them to release it was the positive reaction they saw from children during playtests.

“We made a sizable gamble on Skylanders too, and I remember back a couple years before it launched, a lot of people were sitting in interviews like this scratching their heads. ‘Why are you getting into the kids genre when other publishers are leaving it or struggling with it, and the Wii’s declining?’ It was hard to find the graph or the chart that made that look like a no-brainer. What made it look like a no-brainer to us was the response it got from kids, watching playtest after playtest of kids putting toys on a portal, bringing them to life in the game, and watching their eyes pop out of their heads.” — Eric Hirshberg

Have you played any Skylanders game? Leave a comment with some of your thoughts below!

Source: GamesIndustry International

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Nikola Katardjiev
You can contact me at [email protected] Hello, my name is Nikola and I'm Gamnesia's Content Director. My job on this site involves managing all our weekly content, and ensuring that they have a timely release date, but I also contribute with the daily news grind and the occasional editorial. I've grown up with video games, but have only recently taken an active interest in writing and discussing them at a deeper level. My history with games has been very Nintendo-focused, but my tastes have changed a bit over time and I now mostly do my gaming on my PC. If you're interested in my work, you can read a small selection below: Assassin's Creed Unity And The Death of 30 FPS Games Are not Ready to be Art The Rise of PC Gaming: How Valve Conquered a Digital World How Fear of Change Set Console Gaming Back

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